Design leader, veteran, and advocate for simple, powerful user experiences. More ?
Income capture redesign
Led a cross-functional UX initiative to simplify income reporting, resulting in measurable gains in application success and user satisfaction.
Reimagining loan repayment
Improved funnel performance and NPS by introducing smart, flexible repayment options backed by user insight and lean experimentation.
Rebranding for growth
Built and implemented a modern design system while leading the rebrand execution across every touchpoint, from onboarding flows to authenticated servicing tools.
“Kevin kept the team grounded and focused during the rebrand while his attention to detail and design sensibility made all the difference.”
Managing Director Brand Strategy and Operations
Best Egg
My Process
1.
Define with Design Rationale
Frame the challenge in terms of why it matters, connecting business objectives, user needs, and product goals. Gather context from stakeholders, existing data, and user research, and document the rationale for design decisions so the team understands the intent behind the direction.
2.
Explore, Prototype, and Validate
Generate conceptual approaches, even if they’re rough, to avoid tunnel vision.
Use low- to mid-fidelity prototypes to quickly test ideas with real or representative users, gathering feedback to reduce assumptions.
3.
Align and Iterate with Confidence
Share validated insights with cross-functional partners, aligning on trade-offs and next steps.
Continue refining the design based on feedback and evolving priorities, while ensuring each change ties back to the original design rationale.